Google My Business Changes Post Limit to 1,500 Characters by @MattGSouthern

Google has changed the length of posts published via Google My Business to 1,500 characters. The post Google My Business Changes Post Limit to 1,500 Characters...

Google Reportedly Extends the Length of Page Titles in Search Results by @MattGSouthern

Google appears to have extended the length of titles in search results snippets, according to a recent report. The post Google Reportedly Extends the...

Top 5 Essential SEO Reporting Tools for Agencies by @SEOBrock

Here are 13 essential requirements and an evaluation of five of the most popular SEO reporting tools. The post Top 5 Essential SEO Reporting Tools for...

Google Confirms An Algorithm Update Occurred This Week by @MattGSouthern

Google's Danny Sullivan has confirmed that an algorithm update occurred this week. Here's what we know so far. The post Google Confirms An Algorithm Update...

What to Do When Things Go Wrong in SEO by @stonetemple

Sometimes things go wrong in SEO. When this happens, here's what you need to do to get back on track. The post What to Do When Things Go Wrong in SEO...

What Is a Lead Magnet & 10 Examples You Can Use Now by @marcushokh

Here's why you should use a lead magnet to acquire new customers, plus 10 examples you can use now. The post What Is a Lead Magnet & 10 Examples You...

Anna Crowe: Goodbye & Good Luck! by @MrDannyGoodwin

Today, the SEJ teams bids farewell to a member of the SEJ family, Anna Crowe. The post Anna Crowe: Goodbye & Good Luck! by @MrDannyGoodwin appeared...

Real World Ranking Factors by @martinibuster

Evaluating how Google ranks websites today and what the new ranking factors may be. The post Real World Ranking Factors by @martinibuster appeared first...

Google Celebrates 20th Birthday With Doodle, 17 Search Easter Eggs by @MrDannyGoodwin

Google is celebrating its 20th birthday with a video Doodle highlighting popular searches, plus 17 search easter eggs. The post Google Celebrates 20th...

Google Images to Show Credit Information by @martinibuster

Google Images now supports IPTC metadata. May help drive more visitors from Google. The post Google Images to Show Credit Information by @martinibuster...

SEO in 2018: Uncut & Unfiltered [PODCAST]

Here's what's been happening in search for the past year and what you should be looking forward to. The post SEO in 2018: Uncut & Unfiltered [PODCAST]...

Why Content Marketing for Law Firms Doesn’t Have to Be Boring by @jasonhennessey

Here are three creative ways to do content marketing for the legal niche that generates real results for your clients. The post Why Content Marketing...

5 Tips for Using Social Media to Find (and Land) Your Dream Job by @jonleeclark

Looking for a new job? Use these five tips to position yourself for job hunting success on social media. The post 5 Tips for Using Social Media to Find...

How Google Decides on Manual Actions by @martinibuster

Google's John Mueller discussed the details of how Google penalizes websites. The post How Google Decides on Manual Actions by @martinibuster appeared...

Google Ads is Extending the Parallel Tracking Deadline For Mobile Display & Video Campaigns by @MattGSouthern

Google Ads is extending the deadline when advertisers are required to switch to parallel tracking for certain campaigns. The post Google Ads is Extending...

Instagram Brings Notifications to Web Browsers by @MattGSouthern

Instagram has added notifications to the web-based version of its app. The post Instagram Brings Notifications to Web Browsers by @MattGSouthern appeared...

Facebook Now Lets All Advertisers Run Ads in Stories by @MattGSouthern

Facebook Stories ads are now available globally to all advertisers following a successful test run this summer. The post Facebook Now Lets All Advertisers...

5 Things You Can Do Right Now to Improve Your Google E-A-T Rating by @Manish_Analyst

Incorporate these five elements into your SEO strategy in order to secure your position in the search results. The post 5 Things You Can Do Right Now...

5 Strategies for Successful Lookalike Audiences in Facebook Ads by @michellemsem

These strategies will help keep your root audiences fresh so your Facebook Ads lookalike models can perform for longer. The post 5 Strategies for Successful...

Why Yahoo Japan Needs to Be Part of Your Search Strategy for Japan by @motokohunt

Learn some of the unique features of Yahoo! Japan and why you should include it to your international SEO strategy. The post Why Yahoo Japan Needs to...

The Benefits of Taking Time Off: Interview with Bob Lotich

In a world of hustle and more hustle, what are the benefits of taking time off? My friend and fellow online entrepreneur, Bob Lotich, is here to tell...

Google Ads Switches to Smart Bidding for Search Partner Sites by @MattGSouthern

Google Ads has switched from Smart Pricing to Smart Bidding for search partner sites that utilize conversion tracking. The post Google Ads Switches to...

Google: Make Content More Relevant to Recover from August Algorithm Update by @MattGSouthern

To site owners working to recover from August's core algorithm update, Google's John Mueller suggests making content more relevant. The post Google: Make...

Google to End Ban on Cryptocurrency Ads by @MattGSouthern

Google will again allow cryptocurrency ads starting in October, ending a ban that was put in place this past June. The post Google to End Ban on Cryptocurrency...

WTF Is Thin Content? (And How Do You Fix It?) by @ronlieback

This post explains exactly what thin content is, how to diagnose it, and how to improve your content. The post WTF Is Thin Content? (And How Do You Fix...

13 Best Link Building Tools (for Building AMAZING Links)

I’ve been building links for nearly a decade, so I’ve run my fair share of link building campaigns. As a result, I’ve used a TON of link-building tools...

Bored, Broken & Burned Out: Overcoming Challenges in Search Marketing by @bigalittlea

Here's how to find continued success in your career by overcoming stagnation, performance downturns, or a lack of motivation. The post Bored, Broken &...

Why & How to Repurpose Your Existing Digital Content by @brentcsutoras

Here's how to identify which of your existing content can be refreshed, repurposed or consolidated. The post Why & How to Repurpose Your Existing...

What is Google’s Neural Matching Algorithm? by @martinibuster

A review of what Google's Neural Matching Algorithm might be and how it might impact SEO. The post What is Google’s Neural Matching Algorithm? by @martinibuster...

Google Feed, Now ‘Google Discover,’ is Getting a New Look and New Features by @MattGSouthern

Google Feed is getting updated with a new name, a new look, and new features. The post Google Feed, Now ‘Google Discover,’ is Getting a New Look and New...

Google Begins Using Neural Matching to Understand Synonyms, Impacting 30% of Queries by @MattGSouthern

Google has been using a technique called neural matching to better understand synonyms, which impacts 30% of queries. The post Google Begins Using Neural...

Google is Updating Image Search on September 27, Here’s What to Expect by @MattGSouthern

Updates to Google Image Search on on mobile and desktop are rolling out on Thursday, September 27th. The post Google is Updating Image Search on September...

Your Guide to Selecting SEO Rank Tracking Tools by @benjarriola

Here's a guide to the various keyword ranking tools, as well as their unique advantages and disadvantages. The post Your Guide to Selecting SEO Rank Tracking...

12 New Realities of Inbound Marketing by @lisabuyer

Inbound marketing is full of change. These are the 12 new realities marketers should be aware of. The post 12 New Realities of Inbound Marketing by @lisabuyer...

Top Link Building Mistakes In-house SEOs Make That Kill ROI [Webinar] by @brentcsutoras

Get actionable tips on how to shorten your link building learning curve when you attend this webinar. The post Top Link Building Mistakes In-house SEOs...

How to Handle a Mistaken Identity

We don't fake it till we make it. We believe it till we become it. And it takes the right environment and the right people to help make that happen. from...

Google: Low Traffic Does Not Mean Content is Low Quality by @MattGSouthern

Google's John Mueller cautions against removing content from a website simply because it doesn't receive a lot of traffic. The post Google: Low Traffic...

Instagram is Testing a Way to Add Hashtags to Posts Without Putting Them in Captions by @MattGSouthern

Instagram has been spotted testing a way to add hashtags to posts without including them in post captions. The post Instagram is Testing a Way to Add...

Pinterest Lets Small Businesses Use ‘Shop the Look’ Pins by @MattGSouthern

Pinterest is now letting small-to-medium sized businesses use Shop the Look pins for marketing their products. The post Pinterest Lets Small Businesses...

Instagram Lets Users Send GIFs in Direct Messages by @MattGSouthern

For the first time, Instagram is letting users send GIFs via direct messages. The post Instagram Lets Users Send GIFs in Direct Messages by @MattGSouthern...

Pinterest Makes it Easier for Businesses to Connect With Influencers by @MattGSouthern

Pinterest is opening its content marketing API to third-party influencer marketing platforms in an effort to connect businesses with influencers. The...

Instagram Introduces Shopping in Stories, New Shopping Section in Explore by @MattGSouthern

Instagram is expanding shopping capabilities, giving more businesses access to Shopping in Stories, and testing a Shopping Channel in Explore. The post...

SEO Strategy: 3 Trade-offs You Must Consider by @DholakiyaPratik

Every brand is different. Here are three primary strategic trade-offs to consider as you develop your brand's SEO strategy. The post SEO Strategy: 3 Trade-offs...

Should Your Brand Take a Stand on Controversial or Political Issues? by @gregjarboe

Ask these six time-tested questions before deciding to take a stand on controversial issues. The post Should Your Brand Take a Stand on Controversial...

Amazon Partners With Getty Images to Bring Image Search to Echo Devices by @MattGSouthern

Amazon is partnering with Getty Images to bring image-based search results to all Echo devices with a screen. The post Amazon Partners With Getty Images...

Mobile Shopping Now Accounts for Over 50% of Online Transactions [REPORT] by @MattGSouthern

Mobile transactions now represent more than 50% of online transactions in many countries, according to Criteo's Global Commerce Review. The post Mobile...

9 Best Marketing Groups on Facebook (to Level Up Your Skills)

Facebook groups provide an excellent source of knowledge and practical advice for marketing professionals. But how many times have you joined a marketing-related...

SEO for the Holidays: 2019 Edition by @beanstalkim

What will SEO be like in 2019? Read on and learn how to prep for the 2019 holiday season. The post SEO for the Holidays: 2019 Edition by @beanstalkim...

Google Ads Lets Users Enable Call Reporting at the Account Level by @MattGSouthern

An update to Google Ads will allow advertisers to enable call reporting at the account level. The post Google Ads Lets Users Enable Call Reporting at...

5 Critical SEO Considerations When Optimizing News Websites by @AdamHeitzman

Here are five best practices you should keep in mind to optimize your news site for search. The post 5 Critical SEO Considerations When Optimizing News...